Lab Week 6: Newsletter Design

In lab this week each creative team was tasked with coming up with a fictional organization. Teams then assigned three descriptive words to that organization, established a target public, and chose colors, content and typeface accordingly. After some brainstorming and rough sketches, the teams went to InDesign. The results really exceeded my expectations. Check out each group's work … Continue reading Lab Week 6: Newsletter Design

Lab Week 5: Color and Type in InDesign and Photoshop

We began lab by opening a photo in Photoshop and picking up a color with the eyedropper tool. We were then able to view all the various color model values for that color: CMYK, RGB, Pantone and the hexadecimal code (read by browsers). This is useful for creating repetition across various platforms. We also created … Continue reading Lab Week 5: Color and Type in InDesign and Photoshop

Lab Week 3: InDesign Tutorial Continued

This week we continued working on the InDesign brochure we began during Week 2. We also began work in Photoshop, discussing image resolution, dimensions, and maintaining proportions. Bleed Lines We discussed adding bleed lines. For a better description of the how and why of bleed lines, check out this description from printernational. Image Resolution and … Continue reading Lab Week 3: InDesign Tutorial Continued

Lab Week 2: InDesign Tutorial

InDesign and WordPress This week in lab we set up our WordPress blogs, created an introductory post, and began working in InDesign, a program in the Adobe Creative Suite that is useful for designing print tactics such as fliers, posters, brochures, and invitations, to name a few. Each week the tutorials for these programs are … Continue reading Lab Week 2: InDesign Tutorial