Typography

Written by Paulina Rios  Hello. My name is Paulina. I'm a fourth-year public relations major at the University of Florida. This semester, I will be sharing some of my favorite design tools with you. Whether you are a professional graphic designer or an aspiring public relations specialist looking to impress potential employers, I hope you … Continue reading Typography

Lab Week 6: Newsletter Design

In lab this week each creative team was tasked with coming up with a fictional organization. Teams then assigned three descriptive words to that organization, established a target public, and chose colors, content and typeface accordingly. After some brainstorming and rough sketches, the teams went to InDesign. The results really exceeded my expectations. Check out each group's work … Continue reading Lab Week 6: Newsletter Design

Lab Week 4: Helvetica

All of us are prompted in subliminal ways. -Rick Poynor I love this film for so many reasons. It does a great job of illustrating the Modernist and Postmodernist socio-political climates and their respective effects on design. In Vis Com we spend a lot of time discussing visual elements and the powerful ways that something … Continue reading Lab Week 4: Helvetica

Lecture Outtakes: Typography

                        We talked type on Thursday. There are so many amazing typography and design resources on the web, it can get overwhelming. I keep emailing myself this stuff. There's got to be a better way. Below are only a few sites that I've stumbled … Continue reading Lecture Outtakes: Typography